Markets, competitive landscapes, and the business environment are redefining themselves rapidly in response to the digital transformation challenge (e.g. Industry 4.0, the Industrial Internet of Things, smart data).

Companies that understand the interests and needs of their clients and are able to reach out to these with innovative ideas now have the opportunity to develop their own disruptive business models, products and technologies that will secure them game-changing innovation and efficiency advantages and will revolutionize the way industries operate.

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